Richard Findlay Landscape Architect

THE BRIEF

Richard Findlay came to Blitzgear to help position his company, Richard Findlay Landscape Architects, in the market. The goal was to create an identity package that embodies the architectural community in a meaningful and refreshing way.

THE CONCEPT

Richard strongly believes that landscape architecture can open many doors to a variety of opportunities. Consequently, the door is the way to the outside world, an environment in which the landscape architect thrives. The concept “Open Door” came about and became the constant underlying theme across the brand identity design.

THE WORK

After all the concepts and iterations a final design was achieved. With its new brand positioned at its target we incorporated their new logo throughout their brand touchpoints focusing on their new website, www.rfla.ca. The result, a professional showcase for the years of portfolio work and a consistent look and feel aimed at building brand equity.