Packaging Design

Packaging comes in all shapes, sizes, colours, textures and contain different graphics and messages. The store shelf is most likely the most competitive marketing environment in existence. New competitors as well as trusted brands often occupy the same shelving rack. Admittedly many consumers are left with a plethora of choices and often a difficult decision is required to make a choice. An effective packaging design is one that sells; sells the product is surrounds.

Packaging design is a complex task, often rivalling the design of the product it contains. It is a collaborative project, often requiring designers, engineers, and manufacturers to work together. Our experiences have allowed us to design and create packaging from simple flat packs, pvc clamshell packaging, hard plastic packaging, custom boxes and point-of-purchase displays. At Blitzgear we utilize our online PMS (Project Management System) to coordinate between the project stakeholders, sub-trades and our team to facilitate the project schedule, tasks and communication.

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