Social Media
The reach of the World Wide Web is vast, and the power and active participation of the consumer in building the brand is undeniable. Communication channels such as FaceBook, Twitter, LinkedIn ,Four Square and a plethora of others have enhanced traditional marketing, allowing companies to connect and engage customers on a whole new level. The consumer’s ability to comment, tag, share and recommend make a positive relationship with them even more valuable than in the past.
In today’s world, social media is no longer an option but a necessity to one’s business. At Blitzgear, our team of tech savvy staff can help you enhance your social media efforts. We offer services at all levels, including: tutorials, set-ups, strategy development, site management, ad space procurement, content formulation, persona creation and much more.
Comparison Table:
| Communications Media | Social Media |
|---|---|
| brand is in control | consumer is in control |
| arena defined by brand | arena defined by consumer |
| one way communication – brand sends a message | two way communication – conversational |
| repetition of message | message evolves |
| brand focused | consumer and value focused |
| brand created content | user created or modified content |
“At Twitter, mobile is in our DNA … For us, it’s all about mobile, and it always has been.” – Biz Stone | co-founder of Twitter
